Selling the Common Core With More Caramel Coating

It seems that the supporters of Common Core are beginning to understand that the standards have left a sour taste in many people's mouths.  It seems, using all the business acumen they have, they'll try to find a new way to sell it to the people, adding yet another layer of caramel coating to somehow win popular support.  But what if no one really wants their product?  What if all their money and influence cannot buy a market for it?  Will they still try to force feed us with it?